A Website Dedicated to the Study of Strength, Health, Fitness and Sport Across Centuries, Countries and Contests.
The Irish alcohol industry has, at its core, always been particularly adept at marketing. From Whiskey to Guinness, sellers have used a variety of inventive advertisements to flog their wares to a thirsty public. Illustrating this is today's post about a strange encounter between Eugen Sandow, a Prussian born strongman and Murphy's Stout based in... Continue Reading →
Since beginning my study of physical culture several years ago, I have been fascinated by the extent of Irish physical culture. Part of the British Empire in the early twentieth century, Ireland was very much influenced by the broader spread of physical culture in Great Britain. So close were the two regions that the Irish... Continue Reading →
Since beginning my study of physical culture several years ago, I have been fascinated by the extent of Irish physical culture. Part of the British Empire in the early twentieth century, Ireland was very much influenced by the broader spread of physical culture in Great Britain. So close were the two regions that the Irish... Continue Reading →
The Irish alcohol industry has, at its core, always been particularly adept at marketing. From Whiskey to Guinness, sellers have used a variety of inventive advertisements to flog their wares to a thirsty public. Illustrating this is today's post about a strange encounter between Eugen Sandow, a Prussian born strongman and Murphy's Stout based in... Continue Reading →
The following article comes from Ireland's Own in 1912. Published, one hopes, as a satirical piece, the anonymous author highlights the dangers of privileging physical culture over one's domestic duties. A decision that comes it seems, to the detriment of one's relationship. A reminder that even though it was leg day, you still need to cut the... Continue Reading →
The Irish alcohol industry has, at its core, always been particularly adept at marketing. From Whiskey to Guinness, sellers have used a variety of inventive advertisements to flog their wares to a thirsty public. Illustrating this is today's post about a strange encounter between Eugen Sandow, a Prussian born strongman and Murphy's Stout based in... Continue Reading →