Tag: jogging

Guest post: Nike’s waffle shoes or how inspiration comes from the unexpected

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Running shoes do not have too long of a history, with the first pair being developed around 200 years ago. They were initially made from leather and each decade brought a number of changes, such as the rubber soles and spikes. Companies began manufacturing sneakers in the 1930s, with running shoes being used by athletes from all over the world and in major competitions, including the Olympics. In the 1970s, Bill Bowerman, the co-founder of Nike, one of the major names in the industry, changed the world of the running shoe forever. And it all started with a waffle iron.

Born to Run: The Origins of America’s Jogging Craze

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Set in 1970s San Diego, cult comedy movie Anchorman featured a brief skit about jogging. In the scene, lead character Ron Burgundy attempts to explain the new fashionable jogging craze to his colleagues. Struggling to come to terms with the concept himself, Ron settles on “running for a prolonged distance of time…it’s supposed to be wild.”

So when exactly was jogging discovered by the United States?