Outside the auditorium, or Pavilion, as it’s called, it is a gorgeous Sunday afternoon at the Mountain Park amusement center in Holyoke, Mass. A roller coaster clatters up and down a wooden trestle. Children fly around in little whirly things that look like boats with wings. There are clam bars, pizza stands, dart throws, cotton-candy booths, a commando machine-gun stall. The sky is raucous blue, the sun is hot and a lot of people are laughing. Outside Mountain Park, on all sides, stretches Holyoke suburbia, big homes and fine lawns that make the place feel mischievous and isolated, an island of gaudery in the midst of all that yawning green. Especially today. Today in the Pavilion a body contest is going on, a “Festival of Flesh”—maybe the gaudiest of all sporting events and strange as a llama race to the average suburban fan. Leon Brown, who works in a laundry in New York, is in there posing for the 1972 Mr. East Coast title.