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Physical Culture Study is a Website Dedicated to the Study of Strength, Health, Fitness and Sport Across Centuries, Countries and Contests.

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Tag: Advertising

Screenshot of Geoff Capes lifting a car overhead
April 6, 2022March 25, 2022

Geoff Capes: The Car Salesman?

Screenshot of Geoff Capes lifting a car overhead
June 2, 2021May 20, 2021

Geoff Capes: The Car Salesman?

September 23, 2020September 7, 2020

Alan Calvert, ‘General Training Program’, Health, Strength and Development (Philadelphia, c. 1920s).

December 2, 2019November 28, 2019

Alan Calvert, ‘General Training Program’, Health, Strength and Development (Philadelphia, c. 1920s).

March 18, 2019

Frank Zane’s 1980s Pabst Blue Ribbon Commercial

January 31, 2018

Frank Zane’s 1980s Pabst Blue Ribbon Commercial

November 2, 2017November 1, 2017

The Three Types of Manly Form

September 6, 2017August 30, 2017

Charles Atlas and the Golden Age of American Constipation

January 3, 2017December 28, 2016

The Three Types of Manly Form

September 22, 2015September 25, 2015

Attention Women: Left out because you’re too skinny? Try Wate-On!

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