Tag: York Barbell

Thomas Goldwasser, ‘Pumping Iron, Not Concrete’, The New York Times (1986)

BobHoffman

LONG before Arnold Schwarzenegger became a movie star and pumping iron a glamour business, weight lifting built the York Barbell Company into a strapping success. York Barbell, founded 54 years ago, put York on the map as Muscletown U.S.A., and still brings Olympic weight lifters here to train. The company still dominates the barbell business, with a 70 percent share of the market for cast-iron weights made in the United States.

Muscle and Nutrition: When Paul Bragg met Bob Hoffman

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The history of Bodybuilding and Physical Culture is full of those great ‘what if’ moments. What if Joe Gold never opened Gold’s Gym? What if Arnold never took up the sport? And what if drugs never infiltrated physique competitions?

Another great ‘what if’ moment that many of us are unaware of comes from the 1940s, when nutrition zealot Paul Bragg met with Bob Hoffman, the owner of York Barbell with a proposal to create nutritional supplements. Whilst the two men failed to collaborate, Bragg’s suggestion would later result in the birth of the modern day supplement industry.