Joe Weider’s Advanced Split Routine

It’s been a while since I posted an old-school workout on this website. This was unintentional and driven, largely, by my own interest in stories as opposed to sets. Nevertheless it is good to return to the well every know and then and where better to go than the Trainer of Champions himself, Joe Weider.... Continue Reading →

The Rise of Split Training in Bodybuilding

Chest/Triceps, Back/Biceps and Legs/Shoulders. The Holy Trinity of bodybuilding split routines. Nowadays the idea of split routines is so ingrained in the fitness community that the idea of whole body training for anyone other than a beginner is scoffed at. This is despite the fact that men like Eugen Sandow, George Hackenschmidt right up to Reg Park... Continue Reading →

The Rise of Split Training in Bodybuilding

Chest/Triceps, Back/Biceps and Legs/Shoulders. The Holy Trinity of bodybuilding split routines. Nowadays the idea of split routines is so ingrained in the fitness community that the idea of whole body training for anyone other than a beginner is scoffed at. This is despite the fact that men like Eugen Sandow, George Hackenschmidt right up to Reg Park... Continue Reading →

Bodybuilding and the Mail Order Ad

From Eugen Sandow to Charles Atlas, physical culturists have long made a living through mail order ads. Check out this old Arnie one from the late 1960s flogging the latest Weider product. So next time you grow weary of the hyperbole from today's modern advertisements, just remember that such ads are a time honored tradition... Continue Reading →

Joe Weider’s Power Bracelet

Joe Weider is undoubtedly a divisive figure in the history of bodybuilding. Influential to the nth degree regarding the modern climate of the sport, Weider has been continually criticised for selling snake oil supplements to a naive public. Today's post briefly examines Joe's 'Hell-Bent for Leather N'Lead' product, a set of bracelets brought out by... Continue Reading →

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