The History of the Mind-Muscle Connection

“What puts you over the top? It is the mind that actually creates the body, it is the mind that really makes you work out for four or five hours a day, it is the mind that visualizes what the body ought to look like as the finished product.” Arnold Schwarzenegger The mind-muscle connection? That's... Continue Reading →

Bodybuilding and the Mail Order Ad

From Eugen Sandow to Charles Atlas, physical culturists have long made a living through mail order ads. Check out this old Arnie one from the late 1960s flogging the latest Weider product. So next time you grow weary of the hyperbole from today's modern advertisements, just remember that such ads are a time honored tradition... Continue Reading →

The Life and Times of Professor Dowd

Born in Nelson Flats, New York, in 1854 Dowd was, if his own accounts and obituaries are to be believed, a somewhat unathletic child in his youth. Writing some decades after Dowd’s passing, W.A. Pullum, a renowned British physical culturist, claimed that Dowd “showed nothing in his youth to indicate that destiny marked him out... Continue Reading →

Tony Sansone’s Weight Gain Diet

Born at the turn of the twentieth-century, Tony Sansone is perhaps one of the most famous physical culturists never to turn his hand to bodybuilding. Nevertheless his influence on bodybuilders and those seeking to get in shape was remarkable. Training under both Bernarr McFadden and Charles Atlas, Sansone developed one of the most sought after... Continue Reading →

The History of the Big Gulp

In the 1970s the average can of soda weighed about six ounces. Nowadays you can buy one weighing 32 ounces or more from 7-11s and other convenience stores. The reason for this dramatic increase can be traced in part back to the history of the ‘Big Gulp’, 7-11s iconic colossal drink. Today we look at... Continue Reading →

Guest Post: THE PELOTON WIFE AND DEBBIE DRAKE

Images of a young, beautiful woman filming herself with her Christmas gift went viral last month. A television advertisement for the home exercise cycle Peloton depicts her trying out the new product, a present from her partner/husband, as she records her experiences on a cell phone. The appearance of the woman—identified as “Grace from Boston”—sparked... Continue Reading →

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